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| 4/1/2008- |
A New Year: 2008 Nova Scotia Market Update |
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MARKET REVIEW from our Nova Scotia affiliate,Tim Harris, Tradewinds Realty Inc.
The US buyers market: Obviously the the weakness of the US dollar is impacting our Nova Scotia real estate market. Nova Scotia, since the 1920’s, has long been considered a second home destination by thousands US citizens. Many began traveling here by rail and steam boat, however, whether it is now by modern air or road travel our American friends are slowing their pace of purchasing their second (and sometimes third or forth) home in Nova Scotia. All is not lost, as recently as December our web traffic, according to alexa.com, indicated that 55.6% of our web traffic comes from the US, relatively unchanged from 6 months ago. Where we see the difference is actual feet on the ground in Nova Scotia. Our walk-in traffic at our Chester office slowed considerably in the fall of this past year. While sales to US citizens is still happening, the tap is but a trickle of what is was a year ago. One advantage of the slow down has been that the American buyers who do see their way to our province are serious buyers and are not wasting our time, as they have brushed off the concerns of our dollar and are zeroing in on a NS second home, come hell or high water.
The emerging buying market from the UK: 22.2% of our web traffic is now from the UK., about double the increase in traffic from just a year ago. Our major investment in Mayfair International Realty is paying off with exposure to the UK market through the Mayfair site, the Daily Telegraph and recently Country Life web sites. |
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| 21/12/2007- |
Tradewinds Realty appear in top UK financial magazine |
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Tradewinds Realty Inc. The Mayfair International Realty affiliate in Nova Scotia, Canada were delighted to be featured in the UK's MoneyWeek magazine.
MoneyWeek magazine is read by busy city professionals, fund managers and stockbrokers and offers a round-up of the week's most important financial stories. The property pages offer a themed choice of properties each week and give readers an insight into great properties and investments around the world.
Tim Harris, Principal Broker of Tradewinds Realty inc says "This exposure in the UK is fantastic. With over 22% of hits on our website coming from the UK, over double that of 12 months ago, we see a large number of UK buyers seeking homes in our beautiful area. Through Linda Rooney, Chief PR Officer at Mayfair International Realty's headquarters in London, we have had a number of features in the UK press during 2007 and this has only added to our increased presence in the Nova Scotia market. Having our very own, exclusive, London office gives us a unique advantage in our market" |
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| 6/12/2007- |
Michael Saunders announces exclusive alliance with Mayfair International Realty. |
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Michael Saunders of Michael Saunders & Company in Sarasota recently announced her exclusive affiliation with Mayfair International Realty, she said: "We have just linked an exclusive alliance with Mayfair International Realty, an organization headquartered in London that represents 125 real estate brokerages with 350 offices—mainly in the U.K—but with affiliations throughout mainland Europe and the Middle East. Each listing priced from $250,000 is now showcased on Mayfair International’s Web site (Mayfairinternationalrealty.com), which boasts over 1.2 million hits per month and over 600,000 users. In addition Mayfair has uploaded all properties priced over $ 1 million to the Web site for Country Life Magazine, a U.K. institution for over 100 years. A copy is hand-delivered to Queen Elizabeth each week. |
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| 5/9/2007- |
From the on-line diary of Caroline Carrara of EWM of Miami |
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After her visit to the Mayfair International Realty headquarters in London, UK born Caroline Carrara wrote
"Well, with their exchange rate of 2 to 1 and our glorious sunshine, they would be fools if they didn’t…
Whilst in London last week, I took the opportunity to visit our London affiliate office, Mayfair International Realty.
Mayfair International Realty is located in Mayfair, one of London’s ritziest neighborhoods, with an address synonymous with wealth, class and luxury. Not to mention, right smack in the heart of prime shopping between Oxford Street and Bond Street.
Mayfair International is the brainchild of Nick Churton assisted by Annette Reeve. It was established in 1995 and boasts its headquarters in London. Mayfair represents 350 offices of 125 Brokerage Firms across the UK, as well as firms in France, Spain, Italy, Canada, South Africa and United States. Real estate is a totally different ballgame in the UK. The British do not have the MLS. If a customer was to search for a new property, they would have to visit all the different brokerages in town to see their own personal inventory. Alternatively, buyers use the property search sites of newspapers to find listings from many brokerage firms in one place. It is basically their substitute for the MLS.And this is one way Mayfair offers EWM agents and customers great advantages to assist in selling our Floridian properties in the UK and overseas: Mayfair uploads all of EWM’s listings of $250k and up to the property search site of the Telegraph, www.telegraph.co.uk; the UK’s highest circulated quality daily newspaper. Its website has 6 million users and 49 million hits per month. This is a unique benefit to EWM agents and customers, EWM being the only Miami Broker whose properties are uploaded to the telegraph. Mayfair International will also promote all of our EWM listings of over $250k on their United States Website, www.mayfairinternationalrealty.com, and on their highly prominent UK website, www.mayfairoffice.co.uk, which links our listings directly from our EWM site. In addition, Mayfair has established great connections with reputable journalists for editorial P.R. in publications such as the Sunday Times and Financial Times. They are always in search of properties which are unusual, quirky or have some celebrity connection that appeals to the British mentality. If a EWM agent wishes to place an ad directly in an English publication, keep in mind that
Mayfair offers EWM agents discounted rates on all national press of up to 48% in those same publications. And the icing on the cake: Mayfair Int’l Realty provides EWM customers with “Sellers Letters” delivered via Royal Mail directly to the seller informing them of their inclusion into Mayfair Inventory and telling them how their services will help promote their listing.
And most importantly, if you are in the area, they will gladly you make you a wonderful cuppa (cup of tea), so don’t forget to pop in and rest your weary feet…Annette and Nick will be happy to meet you!" |
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| 26/4/2007- |
Investabroad Properties - New European Member |
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Mayfair International is proud to announce the addition of Invest Abroad Properties to our growing list of European members.
Investabroad Properties
115 Tennant Street
Birmingham, EnglandB15 1EY
Tel: 0044 (0) 121 248 4911
Fax: 0044 (0) 121 616 1516
Website: http://www.investabroadproperties.com
Investabroad Properties is the leading network of UK agents selling overseas property.
IAP and its staff are dedicated to providing, through the network members, a service to overseas property purchasers which provides them with :
The widest possible choice of property types, prices and locations.
A full client care programme including personal inspection tours.
A range of rewarding opportunities for investors.
A simple process to buy overseas property.
Full independent mortgage facilities service.
An integrated after sales service.
A comprehensive range of additional services.
The confidence and reassurance of buying through a well known local firm.
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| 15/2/2007- |
Mayfair International Realty Making News Again |
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After the Semi Annual Conference, Mayfair International Realty was featured on the ABC Jupiter Evening News.
Please click on the following link to view the video in full size:
Mayfair in the News
Or view the video below:
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| 15/2/2007- |
Member meeting at Admirals Cove, Jupiter, Florida |
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Broker members, 13 in all, met in intimate surroundings to review the international marketplace, trends in North America, review and evaluate the latest marketing ideas, and network with other luxury brokers. Our outstanding web team reviewed our current products, what's the next big thing on the internet and how we maximise Mayfair's presence on the net. Our initiative with international portals, such as the United Kingdom's Telegraph and Country Life, has created a real competitive edge for the members. The meeting was judged to be among the best ever attended by many of the members. Rosita, marooned by New York City's snow fall, we missed you. |
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| 18/1/2007- |
Mayfair Semi-Annual Conference |
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Mayfair brokers to meet in Jupiter, Florida, 15 February 2007. All member brokers have agreed to attend. |
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| 17/1/2007- |
Telegraph advertorial for Nova scotia |
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The Telegraph pieces are worth £2,208 for Tim Harris and £6,992 for Vladi. The former has replied and I have sent him both copies – he will pass one on!
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| 15/1/2007- |
Brian A French And Associates Join An Exclusive Global Real Estate Community |
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Leading real estate agency, Brian A French & Associates, has joined with the United Kingdom’s Mayfair International Realty to market properties to UK and US buyers seeking their dream home in Italy. The Mayfair International Realty network is composed of 125 of the finest British estate agents with 350 offices throughout the length and breadth of the United Kingdom. London based Mayfair International Realty is synonymous with quality, integrity, experience and customer satisfaction. On the other side of the Atlantic, Mayfair International Realty acts for a growing number of high-end realtors in Florida, Manhattan and even in Nova Scotia, Canada. Italy has long been the dream destination for many buyers from both the UK and North America and, by joining Mayfair International Realty, Brian A French & Associates will be able to promote their clients’ properties to a truly global audience. “We consider being part of Mayfair International Realty as an essential move to guarantee that our clients’ properties reach the widest possible market,” says Steve Emmett, managing director of Brian French & Associates. “We are now working in a global real estate village. The international real estate investor is a reality. Our aim, working with Mayfair International Realty, is to bring the global investor to our marketplace.” The nationalities of Italian property buyers reads like a world atlas. “We are seeing more buyers than ever before attracted to Tuscany and Umbria from other parts of Europe and the US,” says Steve. Brian A French & Associates has now joined Mayfair International’s global real estate directory and referral network. “The marketing of our clients’ properties will receive a clear benefit from this exposure to a global market,” said Steve. “During the past 34 years my company has gone the extra mile for our clients. I am delighted to say that now, as part of Mayfair International Realty, we are going an extra thousand miles and beyond Europe into the US and other dynamic markets for our valued clients.”
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| 14/1/2007- |
New York Broker on Mayfair Membership |
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"Mayfair gives us an opportunity to expand our international presence, and gives us a working office in Europe. One of Mayfair’s strengths is its close contacts with the UK press that has resulted in some wonderful coverage for us.”
– Kirk Henckels, Stribling & Company, Executive Vice President and Director of Stribling Private Brokerage |
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| 10/1/2007- |
Mayfair International announces data feed to the Daily Telegraph web site. |
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Mayfair International announces an exclusive arrangement with the Daily Telegraph, the United Kingdom’s pre-eminent newspaper and on-line source for real estate. Under this exclusive agreement all Mayfair listing will appear on the Telegraph’s award winning web site, Telegraph.co.uk reaching an unprecedented international audience.
• The Mayfair International web site, www.MayfairInternationalRealty.com is user-friendly and innovative. Mayfair offers a comprehensive database with close to $5 billion of available luxury properties, property descriptions, photos, floor plans, virtual tours and more. Our web site has everything you need to widen your international access. It is a compelling showcase for your property.
• Mayfair now has an exclusive arrangement with the Daily Telegraph, the United Kingdom’s pre-eminent newspaper and on-line source for real estate. The Telegraph site is the most heavily trafficked newspaper web site in the United Kingdom. All Mayfair listings appear on the Telegraph web site at www.Telegraph.co.uk.
The Telegraph is the United Kingdom’s top quality daily newspaper. Each week The Daily Telegraph and its sister titles, the Sunday Telegraph and Saturday Telegraph, with their special Overseas and London Property Supplements, reach over 5 million readers in the UK, making it the top quality newspaper for circulation in the UK.
The Telegraph readers are the best educated and wealthiest citizens in the UK with assets in excess of 67 billion pounds.
Traffic at the Mayfair site is growing at a steady pace with over 50,000 hits per month. The Telegraph, a far more mature site, has a worldwide audience of over 6,300,000 visitors per month. The monthly audience consists of 2.3 million visitors from the UK and an additional 4 million from around the globe.
The powerful internet combination of Mayfair International and the United Kingdom’s Daily and Sunday Telegraph is a compelling property showcase for all your luxury listings.
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| 5/1/2007- |
Canadian Broker's View |
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If Mayfair didn’t exist, I would have invented it!
I became a member of Mayfair because I wanted to
be part of this unique group of like-minded real
estate professionals.Those involved with Mayfair
know that luxury far exceeds finances — it is about
living fully and capturing the best life has to offer.
- Tim Harris, Broker-Owner, Tradewinds Relty Inc., Chester, Nova Scotia, Canada |
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| 31/12/2006- |
Value of London Letters passes half a billion dollars. |
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• The “London Letter” direct from Mayfair to your upscale sellers and potential sellers. Our members say this is the most effective international marketing piece to be found anywhere. The London office has posted over 150 letters to luxury property owners in the USA with an inventory value in excess of $ 500,000,000. |
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| 31/12/2006- |
Advertorial placements at record pace. |
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• Advertorials – Mayfair has placed $120,000 of free advertorials in the UK press over the past six months featuring properties from all our brokers in New York, Florida and Nova Scotia. The publications displaying our properties represent the crème de la crème of British publications. We know the people, the organizations, and the media that drive the British real estate market place. |
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| 30/9/2006- |
EWM |
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EWM is now one of the largest real estate services firms in America, offering residential and commercial real estate services, corporate relocation, international services as well as home mortgage, title closing services, and insurance. EWM has been serving the needs of international customers throughout it's 40+ years and is gaining worldwide recognition as affiliates of, London-based, Mayfair International Realty, and as a charter member of Luxury Portfolio™ and Leading Real Estate Companies of the World™.
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| 1/9/2006- |
Bringing England to Ponte Vedra Beach |
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Ponte Vedra Beach Realty, Inc. has been affiliated with Mayfair International Realty for about two years and with that Davis has the international real estate market at her fingertips, literally.
“We are a full-service real estate company but we are not your typical real estate company next door,” said Davis. “When you have an international division, a true international arm, it just opens up globally. When we list a property, it’s not just going to be advertised in Ponte Vedra Beach. It’s much broader. All I have to do is send the marketing team an email and a flier with the information about a property I just listed and say, ‘Lets broadcast it out to all the European offices’ and it just goes. They take care of all it instead of me having to physically advertise it.”
She also has access to all of Mayfair International Realty’s listings and they refer customers to her as well.
“It has just opened up so many doors that most offices just don’t,” said Davis. “You have to be proactive and stay ahead of the game.”
Mayfair International Realty is very similar to Sotheby’s International Realty and Christie’s Great Estates, which also have affiliate offices in Jacksonville.
“Mayfair was established back in the 1600’s,” said Davis. “We are an affiliate of Mayfair International Realty and actually have an office in London representing Ponte Vedra Beach Realty.”
Davis said that bridging the Atlantic and accessing the European market is regarded as a vital part of marketing luxury real estate.
“With over five percent of buyers in Florida coming from the United Kingdom alone, and many more from countries like Germany, Italy, France and Spain, this is such a significant market, it is impossible and irresponsible to ignore,” said Davis.
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| 15/6/2006- |
Testimonial James F. Kearney, John R. Wood Inc., Realtors |
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I got this listing. I truly think it was because of the letter sent from your office. I got the listing contract week of March 13th.
Thanks for your assistance on this matter.
NB: List price $520,000
James F. Kearney ABR, e-PRO, GRI
John R. Wood Inc., Realtors
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| 30/5/2006- |
Testimonial Victoria Gordo, EWM Realtors, Inc. |
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I wish to extend to you both a huge thank you. It paid off ...I GOT IT...I GOT BOTH PENTHOUSES! He just flew back to New York today to have his wife sign both sets of contracts and he returns next week. At that time, We will be meeting with his advertising team and I am extremely excited. I will begin with Penthouse B but I need to wait for Penthouse A's listing to expire before it can show up on any advertising.
It was a wonderful, exciting and rewarding 3 1/2 hour presentation. The letter was a perfect beginning and being able to demonstrate the website with his PH as a featured property was a clincher to my presentation. These are the tools that as realtors we need to get the client to see what we are capable of. I can't thank you enough for all your efforts and encouragement. I will be in touch with you, Jim, once PHB is on the MLS to get me on Mayfair officially.
All the best to you both. You are an amazing group!
Best regards,
Victoria Gordo
Realtor
EWM Realtors, Inc.
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| 30/5/2006- |
State-by-State International Business Reports |
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State-by-State International Business Reports
May 2006 Prepared by the Natioal Association of Realtors
The exchange of goods and services from country to country has expanded tremendously in recent years, with growth in international transactions far exceeding growth in domestic transactions. In fact, U.S. exports of goods and services increased 10.5 percent in 2005, while imports from foreign countries rose 12.8 percent. This is a whopping three to four times higher than growth in the overall national economy.
Fast-growing international trade means more foreign companies and foreign workers are relocating to the United States. At the same time, an increasing number of U.S. businesses are opening offices abroad. In short, conditions are ripe for engaging in international property brokerages.
These downloadable 13-page reports look at international business activity by state, including the number of foreigners arriving from various countries, homeownership rates and top exports.
Go to http://www.realtor.org/research.nsf/pages/stateinternationalbusinessreports
to get your state's report.
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| 1/5/2006- |
Stribling hires London firm to snag European buyers |
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An elite Manhattan brokerage reached across the pond to enhance its marketing effort to European buyers as the euro continues to outpace the dollar.
Stribling & Associates announced last month that Mayfair International Realty, an 11-year-old independent marketing firm with a storefront office in the West End of London, will represent Stribling to European buyers and also handle its European public relations. Mayfair already represents 125 brokerages with 350 offices throughout the United Kingdom.
This network was a major motivator of Stribling's decision to retain Mayfair, said Kirk Henckels, director of Stribling Private Brokerage, which markets properties of at least $5 million. "Stribling," he said, "now has access to those firms."
Henckels declined to discuss the terms of the agreement. Stribling has always brokered deals in Europe -- firm founder Elizabeth Stribling has her own place in the south of France -- and has handled European buys in New York. But, with Mayfair, Henckels said, Stribling hopes to reach a wider, currency-buoyed audience for New York sellers, in particular. (One euro equaled about $1.20 in mid-April.)
"European buyers have come back stronger in the U.S. market, having been absent since September 11," Henckels said. "The strength of the euro, although it's moderated recently, got them back in the market." Henckels cited the recent sale of two Upper East Side townhouses -- one for around $20 million, the other for more than $25 million -- to an Irish businessman as an example of European buyer interest in the Manhattan market. Stribling represented the sellers.
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| 12/4/2006- |
Testimonial Julie Jones, Premier Estate Properties |
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Good Morning Annette: Sorry that it has taken me so long to respond I have been absolutely swamped which is great. Since my valued affiliation with Mayfair I have fully integrated Mayfair International to my listing procedures. Upon of a potential listing I email Annette with the seller’s information, I know that receiving an independent letter and fabulous brochure from Mayfair makes the seller feel important and sets Premier Estate Properties apart from the competition. With global marketing becoming increasing important this letter brings attention to the fact that we are truly internationally and not just paying lip service. I believe that this secures the listing appointment because sellers are curious and wants to know more. I used the Mayfair approach to secure a condominium listing for $4.9m and the seller commented that the Mayfair introduction was "the perfect finishing touch to Premier Estate Properties' marketing presentation. The purple brochures form a distinctive touch to the marketing portfolio presented at listing presentations.
Julie Jones, Realtor
Premier Estate Properties
NB: Listing at $4,900,000
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| 16/3/2006- |
Testimonial Philip and Carla Smith, Premier Estate Properties |
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Since our affiliation with Mayfair International Realty we have used the London Letter to great effect and it has helped Carla and I get two very important listings in our main farming area, Mizner Country Club, in Delray Beach, Florida, where we have been full time residents for the past five years. Your letters allow us to continue to show our neighbors and potential clients that Philip and Carla Smith along with Premier Estate Properties, Inc. continue to outperform our competitors by extending our network of affluent buyers not only across the country … but across the globe. Thank you very much for your support, and we look forward to the future with Mayfair on our team.
Best Regards,
Philip Lyle Smith
NB: Listings at $3,166,000
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