Hold the Front Page
It was Super-Saturday for Mayfair International Realty members in the UK's Telegraph newspaper at the weekend. First off was an entire front page plus half the inside front page for the Beverly Hills house owned by Bruce Willis for sale with Mayfair International Realty members Hilton & Hyland. Then there were another eleven amazing houses featured in two main feature articles from Chase International, Agence L'Union, Village Properties, Michael Saunders & Company, Halstead Property, Charles McCarthy and Tradewinds Realty.
There were further on-line appearances for Robert Paul Properties, Lila Delman Real Estate, Washington Fine Properties, Francesco Papurello Luxury Real Estate, Precious Villas, Handsome Properties, Coach Realtors and Realtors Real Estate Sales
With more UK subscribers than any other newspaper and a combined audience of 2.1 million per day across print and online the Telegraph is the most read quality newspaper in the UK.
So what was all that worth - besides the great profile and brand building recognition? Well the AVE (Advertising Value Equivalent - or the cost of buying that space as advertising) would have been an amazing £95,500 – over $156,500!